Generative Data Intelligence

China should increase clarity over Article 10 to slow trademark rejections 

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China should increase clarity over Article 10 to slow trademark rejections 


Shutterstock/Devita ayu silvianingtyas

The overuse of ‘deception’, ‘negative impact’ or ‘misleading’ effect as reasons to reject trademarks risks stifling creativity and innovation in branding, argues this week’s opinion column.

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